Trained as a designer, Christian is a hybrid strategist-creative director-designer, driven by a relentless curiosity.
In a world of hyperspecialization, he believes generalists have become the new specialists. Our modern world needs dot connectors who can tell deep stories, more than aestheticians to decorate me-too products from me-too brands who are chasing sales instead of looking for opportunities to serve their audiences.
Christian brings that pattern recognition and expertise to your business like few others. From sport to art; skateboarding to beer; music to sneakers; this portfolio is a result of a 20+ year pursuit in parsing the zeitgeist for the greater good.
Christian has worked as both an independent jack-of-all-trades, as well as a leader of corporate cross-functional teams. A strategic thinker with wide interests, Christian is equally at home in strategy meetings or on a photo set. He thrives off of big picture integration with an eye for detail, ever attempting to reconcile the micro and the macro in search of tapping into a grand meta narrative. He believes there is a big difference between managing and leading. Managers take responsibility for the work. Leaders take responsibility for the people (designers and creative people need more coaching than they need managing).
Christin’s Moto:Less pop. More culture. Culture - from the Latin: Colere - to grow, tend or cultivate.
Christian'sMission is to cultivate and care for the world we live in by collaborating with good people to design contributions to a positive future culture (both the experiential and the artifacts of life) by the integration of our life and work; our vocation and leisure; our craft and creativity; our time and money; our thoughts, words and deeds toward the goal of human flourishing in new and dynamic ways.