Hi, I'm Christian Acker, creator of experiences and platforms.
I see patterns & connect dots.

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For years, loyal Converse fans had to endure soggy feet in less-than-fair weather.

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Converse saw the advent of Counter Climate applications to materials and styles in multiple categories allowing consumers to be Ready for more of anything they encountered day-to-day.

Imagery assets were created for use in social, digital, and retail support of all product stories.

“Made by you originated from a simple human truth – we all want to be our true, authentic self in this world.”

– VP Global Marketing, Converse

Counter Climate evolved Converse from Made by you to Ready for more. Converse wants you to show up and be more of who you are, no matter what comes your way.

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Role:

Assoc Creative Director,
Brand Design, 2014 - 2016

Deliverables:

Campaign Strategy
Creative Direction
Art Direction
Casting
Copywriting
Key Visuals
Retail Concepts

Special Thanks To:

Peter Derricks
Tyler Fonda
Converse Marketing

Carlos Serrao
Photographer, DP

All Good Things
Producer

Evert Lee
Retail Creative Director

Anomaly
Agency

Quarter 20
Retail Renders